Ep 195: Pure Kentucky Straight Bourbon Whiskey Review and Tasting

Today we do a review and tasting of Pure Kentucky Straight Bourbon Whiskey.

Check out the Instagram account @whiskey_marketing_school

** Can I donate a whisk(e)y for you to review in The Whisk(e)y Vault?
Of course! If you’re interested in making a tax-deductible donation towards our whiskey selection, head on over to:

Whisky Donations

** What’s with the necklaces?

Rex is a whiskey mooch. His necklace is a manifestation of pure glory – forged from the irradiated bones of eagles and wolves. Also a tube sock.

See the origin story here: http://goo.gl/JMc2Hr

Daniel is a whiskey sommelier. His necklace is a token of his sommelier level, and he trains whiskey sommeliers at The Whisk(e)y Marketing School in Austin Texas.

**A Whisk(e)y school?

Yup. Here are a few things we believe.

** You don’t have to be a snob to appreciate and love great whiskey.

Whisky and Whiskey (it depends on where it’s from) have been an important part of cultures around the world from time immemorial. Whiskey is a part of the very fabric of Western society, and in most places, is as common and accessible as beer.

Like Jazz and wine, snobs have predictably hijacked whiskey appreciation, spoiling our natural, common connection with it and creating a false dichotomy of “good whiskey” and “bad whiskey.”

It’s time to break through the emotional bias with facts and science. That’s what this school is about.

** The only valid definition of “good” whiskey is “whiskey you like to drink.”

Learning how to share your love of whiskey in a way that connects people to the history and the story has more to do with public speaking and storytelling than it does with facts and tests.

The best way to learn about whiskey and share that love is to drink whiskey and talk about it with friends. Study the history, find the stories, and discover the culture and the methods that have been developed over hundreds of years. That’s what you’ll do when you attend The Whisk(e)y Marketing School.

** You don’t need a marketing degree to learn how to share your love of whiskey with the world.

There’s an old saying, “In business, it’s not what you know… It’s who you know.”

Regardless the industry you’re in, most people are clumsy and ineffective when it comes to “networking” because they ignore a very important rule – Relationship First, Business Second.

There’s a tremendous amount of curiosity about Whisk(e)y today. It’s a great excuse for you to gather a group of people who want to have fun and learn something new. The Whisk(e)y School teaches you how to tap into that curiosity, and share your love of whisk(e)y in an unpretentious way. You’re demonstrating knowledge, expertise, and an engaging personality – things valued by every gatekeeper, in every industry.

Or would you rather hand out business cards and cross your fingers?

Learn more at http://www.whiskymarketing.org


1964TP says:

Since you are doing Kentucky Whiskey, and a movie is being released today about Whisky it would be great if you reviewed this whisky. The new “Kingsmen” movie is released today. The movie is revolved around a Bourbon distillery called “The Statemen”. As they released this movie, they released a whisky to go with the movie. It is called: old forester statesman.

In honor of a Bourbon movie and in the spirit of fun, it would great to hear a review of the movie bourbon.

Andrew Harrison says:

Rex breaks Daniel at 6:25

Albert C. says:

red hot + whiskey … fire whiskey???


adam gartner says:

I will comment Tin Cup on every video until you bend to my will and review it’s perfection!!!!!

Cliff Lash says:

“…getting some wood?” That is dog s*** funny!!

Andrew Bogani says:

I think you guys need to sample the voice clip of Rex going “little bit of peanut” and use it in future episodes! Lol

Terry Steiner says:

According to a local liquor store September is National Bourbon Heritage Month. Is that actually a thing? I had Blanton’s tonight just in case it is. Now I’m having Talisker Storm just in case it isn’t.

J Corbett says:

“My guy Red gets his weed from a Ted Jones”

Jake Yannizze says:

I just tried my first sip of Monkey Shoulder while watching this video after hearing you recommend it time and time again. All I have to say is, thank you both so much. Damn good blend!

laplantski says:

It popped out a little banana.

I’m looking for the banana

Still It says:

Thanks for the info on the glasses team. Must say I had my eyes on them!
When you said banana do you mean fake ester banana? Ripe banana, or green banana ?

Brandon Maggard says:

Hey not sure if you have ever reviewed eagle rare before but it is one of my favorites from buffalo trace.

Trey Reppe says:

I liked how you guys got right to tasting the whiskey. I think that 9-10 min mark is my personal preference

malicious_BEAST says:

Daniel, do the wings make up for your lack of height?

Anyhow, another good episode. Any idea how much that Pure Kentucky runs?

Hunter Fielden says:

lol watching Daniel strut around like a chicken or Mick Jagger made my day.

Bastard 137 says:

Love the big head thumbnails! XD

Keith Diehl says:

Train wreck! I’m out!

Tony Duke says:

Do you drink from those glasses exclusively for tasting or even when relaxing on your couch?

Hunter Fielden says:

i love it when i get wood on top of a sweet cherry!!

miseryschewtoy says:

Could you guys review Black Velvet? It’s one of the only cheap whiskeys I can actually enjoy, now that your show has ruined me. (In the best way.) Cheers!

BLB Rapper says:

Hey guys! Love your videos! What’s the big difference between the bourbon glass and the normal glasses you guys drink from? I know ones slimmer but what does that do for the whiskey?

MehrdadDwarves says:

I found this at an online retailer for 55$ Thats not bad really, considering it should be an all-round simple good whiskey

Michael N says:

As someone from Kentucky, when you said “Bardstown. Nelson County, Kentucky”………….your impression was spot on (:

Serby says:

I luckily got to make it to Willet this summer for a tasting. Very nice small operation family feel distillery. The Willet in the bottle shaped like a stil pot was amazing; picked up six bottles.

altangerel enkhtur says:

hahaha that was funny, switching the necklaces really made me realise how little Daniels is the Som necklace looks soo little o Rex.

Bryan Morgette says:

Ok… I’m finally going to ask the question that has bothered me ever since I started watching these videos. Where is Daniel from? His accent seems to fluctuate from Irish to Scottish to Texanish and then back again.

Also, as relates to Pure Kentucky, I noticed you cracked the seal in this video. It would be interesting if you taste this later on and post your thoughts in the comments. I found this to be a great cream soda whiskey when I first opened the bottle. Then the next time I tasted, less than a month later, it had all gone to crap. It became a mixer at best.

Drew Mason says:


Freedive 10 says:

Just wanted to thank you guys for opening the gates to my whiskey journey again. I was stuck on the Glenlivet and single barrel 4 Four Roses train. I have since branched off and discovered the new world that I had closed and locked thinking it could not get better. I’m sharing your vids with all my people! Keep up doing what you do!!

Ian Harris says:

i’ve had a long and successful career in the mirror factory. It’s what i’ve always seen myself doing

Geoff Kennedy says:

Talisker, crunch berries, and whiskey vault… damn good way to end a thursday

Fire Fux says:

Cheers brothers.

Jeramy Collier says:

I would love to see a video on The Macallan Fine Oak 10

Jason G says:

So Daniel, how much longer are you going to keep teasing us with the Glenfiddich Project XX bottle?

shenlun says:

Have you tried anything from Australia, Larks distillery?

Michael Perez says:

Have y’all ever got your hands on the Jack Daniels Sinatra Select? I am really curious as to how the carved grooves inside the barrels will provide an extra layer of depth to the whiskey. I am afraid to cough up $30 a glass at a whiskey bar to find out if it’s all BS or not.

Nathan 'Bunny Bones' Ternan says:

anybody got a buy link for those glasses? got info but can find a buy link

David Roberts says:

I bought Glenfiddich 12 for an entry-level Scotch. It felt sharp and too much like apple juice for me to enjoy. Any Scotch suggestions for a Bourbon drinker?

Blaine Smith says:

For a Bourbon glass I can get it. Catching up……

laplantski says:

Libey glass outlet. Stupid cheap, not sure if they ship from their store or not. Glass City Baby!!

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